Denarius Wine
The Birth of Denarius Wine: A Partnership of Passion & Innovation
Sophie and Marcela’s long-time friendship blossomed into a business partnership, fueled by a shared love for wine and a desire to introduce something truly unique to the U.S. market.
When Marcela introduced Sophie to the rich traditions of Czech winemaking, they both saw an extraordinary opportunity Moravia’s winemakers, combining centuries-old artisanal techniques with modern innovation, were crafting wines of unmatched quality and authenticity.
Together, they founded Denarius Wine, with a mission to bring exceptional, naturally sparkling wines to the world. Their wines prioritize sustainability, craftsmanship, and a pioneering spirit, ensuring every bottle tells a story of dedication, history, and passion.
Now, Denarius Wine stands at the forefront of innovation introducing the first sparkling wine in the U.S. to use natural CO2 technology. A perfect blend of old-world tradition and modern scientific advancement, their wines promise a revolutionary experience with every sip.
Sophie Crawford The Visionary Behind Denarius Wine
Born in Ireland as the youngest of twelve children, Sophie grew up in a lively, bustling household where she developed a deep appreciation for tradition and connection. Seeking adventure and new opportunities, she moved to the United States, where her career in hospitality began in Las Vegas’s vibrant fine dining scene.
One evening, fate stepped in. Sophie was assigned to personally oversee the dining experience of A Hollywood actor during his extended stay in the city. While his meal choices remained modest, Sophie noticed something remarkable his consistent preference for premium wines. Intrigued by the world of fine wine, she began immersing herself in wine studies, determined to learn everything about the craft.
At the end of filming, Sophie received a very generous tip a gesture that became the seed money for her first venture in the wine industry. From that moment, her journey took off.
For over 20 years, Sophie has shaped the wine industry starting as a sommelier, then a wine ambassador for a renowned French wine company, before curating exceptional selections for top-tier clients across the U.S.. Her ability to spot emerging trends, understand consumer preferences, and source premium wines made her a sought-after expert. Yet, she longed for something more to introduce the U.S. market to an undiscovered wine region that deserved global recognition.
Marcela Champion The Heritage Keeper & Global Strategist
Born in former Czechoslovakia, Marcela grew up in the heart of Moravian Tuscany, a region where winemaking is not just a trade but a legacy passed down through generations. However, during her early years, traveling beyond the Iron Curtain was nearly impossible leaving her with a deep yearning to explore the world and share her homeland’s rich traditions with others.
When the communist regime fell, new possibilities emerged. Marcela seized the opportunity to study abroad, which led her to Austria, Spain and eventually the United States, where she became an international marketing director.
Throughout her career, she has led high-profile projects, managed global marketing initiatives, and organized championship level international events. Her expertise in branding, storytelling, and market expansion made her an indispensable force in the business world.
Yet, her deepest passion remained rooted in her homeland its winemaking traditions, history, and culture. She dreamed of bringing the hidden gem of Moravian wines to the international stage.